Feleena's

This project was a logo redesign for Feleena’s Cantina, completed as part of a school branding assignment. The goal was to create a refreshed identity that reflects the restaurant’s lively atmosphere while feeling modern and approachable. The final logo is inspired by traditional Mexican art and uses a bold red colour palette with a hand-drawn bird as the main visual element.

The design process involved sketching and exploring multiple logo concepts before refining the strongest direction digitally. Through this process, I focused on creating a mark that felt playful, recognizable, and suitable for a restaurant environment.

The final logo was designed to work across both print and digital applications, allowing the identity to remain consistent across various physical brand touchpoints and support a cohesive, recognizable brand presence.